Sarah Blakely’s Journey: How One Idea Revolutionized the Fashion Industry
most of you might know about Sarah Blakely Sarah Blakely is a successful business of women that needs little introduction widely known as the founder of Hispanics Sarah Blakely revolutionized the fashion industry but blakely’s journey to successful is not a straight path it was paved with rejection setbacks and perseverance her inspiring story is a testament to the power of Entrepreneurship and the impact a simple idea can have on the world so what ultimately led to her exit from the brand did she leave it herself or with
their external factors in play make sure to watch the video till the end to find your answers Sarah Blakely is an American entrepreneur business women and philanthropist who is best known as the founder of Hispanics a billion dollar shapewear company born on February 27 1971 in Clearwater Florida Sarah Blakely grew up in a modest household he worked as a salesperson for various companies before becoming an entrepreneur her entrepreneurial Journey began with the idea of creating shapewear that was comfortable and effective blakely’s
journey to creating Hispanics began in 1998 while she was working as a salesperson for an office supply company she was frustrated with the uncomfortable and unslightly on the garments she had to wear to create a smooth appearance under her clothes she noticed that the available shipwear at the time was too constricting and did not offer the Comfort she desired Blakely realized there was a gap in the market for a comfortable effective and versatile shape weird product and this realization is sparked the idea for
Spanx Blakely had no experience in fashion or business at the time but she believed in her idea and began researching how to create the perfect shapewear product she spent countless hours studying fabric types searing techniques and Industry Trends to find the right combination of comfort and compression Blakely started with a prototype made by cutting the feet off a pair of pantyhounds and wearing it under her clothes she discovered that it offered a smooth silhouette without the discomfort of traditional shape here she
then began developing different iterations of the product and she eventually settled on a design that provided the right amount of compression and was comfortable enough to wear all day however Blakely faced numerous rejections when she tried to get her product off the ground she pitched her idea to countless manufacturers and potential investors but no one was interested in taking a chance on her product Blakely persisted though and eventually convinced the manufacturer to make a sample run of a product she then
took her sample product to Neiman Marcus department store and demonstrated how it worked to the buyer’s dinner they loved the product and place an order on the spot this was the break that Blakely needed and she began to grow her business from there eventually Blakely was able to get her first order from Neiman Marcus a luxury department store sold 50 000 pairs of Hispanics in the first three months and went on to grow her business exponentially today Hispanic is a multi-billion dollar company that has expanded to include a
range of products such as leggings bras and maternity Weir so why did Sarah leave her company during such a boom she was surely passionate about the idea and her business was extremely profitable as well well the answer is simple more money after years of hard work and growth Sarah Blakely received an offer in 2012 to sell her entire stake in Hispanics to Blackstone Group a private Equity Firm while the exact amount of the deal was never publicly disclosed it is estimated that blakely’s net worth after the sale was around 1 billion
dollars blakely’s exit from Spanish was a significant event in the fashion industry and the business world as a whole it was a clear indication of the company’s success and demonstrated the potential of innovative startups to achieve massive financial success however Blakely did not exit Spanx entirely she remained involved with the brand as the face of the company and she continued to serve as an ambassador for the brand and a spokesperson for its values she also remained committed to the company’s Mission and values which
included promoting body positivity empowering women and giving back to the community the legally success story does not end here with her exit from Hispanics she continued to be an inspiration for entrepreneurs and women in business and has used her wealth to support charitable causes she founded the Sarah Blakely Foundation which supports women’s empowerment and education and has pledged to give away at least half of her well to charitable causes to the giving pledge in conclusion Sarah blakely’s billion
dollar acted from Hispanics was a significant event in the fashion industry and the business world as a whole it demonstrated the potential of innovative startups to achieve massive financial success and the importance of Hardware strategic planning and a bit of luck Sarah Blakely has inspired millions of women entrepreneurs from all walks of life and is nothing less than a living legend in the fashion industry we hope this video serves as a reminder of how the smallest of ideas can kick-start your success for years to come if you
like this video and would want to go through more such inspirational figures make sure to like this video